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Marketing Strategy

Be the best event marketer you can be. Explore this curated arsenal of free eBooks, guides, videos and more, and be empowered to deliver an all-star event experience every time.

  • Energizing Your Event: A Blueprint

    Energizing Your Event: A Blueprint

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  • DoubleDutch + Messe Frankfurt2:43

    DoubleDutch + Messe Frankfurt

    DoubleDutch is awarding 4 customers with the #EventProf of the Quarter awards in 2016. We ambushed Chris Pendely at his Atlanta office to surprise him with his much deserved award. Watch to see how M

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  • DoubleDutch + ASAE: Customer Testimonial2:04

    DoubleDutch + ASAE: Customer Testimonial

    ASAE powers their annual conference with DoubleDutch in order to energize the crowd, foster networking amongst members, and distribute relevant content

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  • Content + Science = Live Engagement Results

    Content + Science = Live Engagement Results

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  • The Missing Piece to Your Buyer's Journey

    The Missing Piece to Your Buyer's Journey

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  • The Path to Marketing Enlightenment

    The Path to Marketing Enlightenment

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  • 4 Big Ways to Use Live Engagement Data32:23

    4 Big Ways to Use Live Engagement Data

    You know live events are an important part of the marketing mix. But, many event professionals still operate in the Stone Age with little ability to demonstrate ROI and prove success.

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  • Constellation Research: Why Live Engagement Marketing Supercharges Event Marketing

    Constellation Research: Why Live Engagement Marketing Supercharges Event Marketing

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  • Live Engagement Performance Manager Overview

    Live Engagement Performance Manager Overview

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  • How You Can Supercharge Your Event with Live Engagement Marketing37:28

    How You Can Supercharge Your Event with Live Engagement Marketing

    Event marketing often represents 21-33% of most marketing organization budgets. While success criteria remain murky at worst and sparse at best, organizations have an opportunity to digitize event mar

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  • Frost & Sullivan Growth Excellence Leadership Award

    Frost & Sullivan Growth Excellence Leadership Award

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  • The Rise of the Event Marketer

    The Rise of the Event Marketer

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  • Sell Your Event: Marketing Tips to Pack the House40:21

    Sell Your Event: Marketing Tips to Pack the House

    "Come to our event! And then everyone came." Said no-one ever. The people make the party and no one likes an empty, mediocre event. Your attendees and future attendees are busy and are also big-time

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  • 5 Essential Skills That Will Ignite Your Career in Events

    5 Essential Skills That Will Ignite Your Career in Events

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  • The Future of Live Events is Live Engagement Marketing1:44

    The Future of Live Events is Live Engagement Marketing

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  • Engagement: The Ultimate Metric for Demonstrating Event ROI30:30

    Engagement: The Ultimate Metric for Demonstrating Event ROI

    We’re in the midst of the engagement marketing era. While digital marketing remains a key component to the lead lifecycle, one truth remains: the most crucial component to engagement marketing is the

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  • What Kind of #EventProf Rockstar Are You?

    What Kind of #EventProf Rockstar Are You?

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  • How to Build an Engaged Event Community

    How to Build an Engaged Event Community

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  • 5 Reasons to Fight for Event Marketing Dollars

    5 Reasons to Fight for Event Marketing Dollars

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  • A Practical Guide to Measuring Event Success

    A Practical Guide to Measuring Event Success

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