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Event Data and Insight

Use these resources to demonstrate the value of your events with data.

  • DoubleDutch Concierge

    DoubleDutch Concierge

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  • The Live Engagement Platform3:00

    The Live Engagement Platform

    Events have been the same for hundreds of years. It's time to optimize, monetize and analyze the impact events can have on your business.

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  • Live Events & Engagement Benchmark Report 2017

    Live Events & Engagement Benchmark Report 2017

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  • Sell Your Event: Marketing Tips to Pack the House40:21

    Sell Your Event: Marketing Tips to Pack the House

    "Come to our event! And then everyone came." Said no-one ever. The people make the party and no one likes an empty, mediocre event. Your attendees and future attendees are busy and are also big-time

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  • The Path to Marketing Enlightenment

    The Path to Marketing Enlightenment

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  • Live Engagement Performance Manager Overview

    Live Engagement Performance Manager Overview

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  • A Practical Guide to Measuring Event Success

    A Practical Guide to Measuring Event Success

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  • The Newest Metric to Define Event Success (or Failure) is Engagement

    The Newest Metric to Define Event Success (or Failure) is Engagement

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  • Wall Street Journal: Measuring the Right Event Metrics

    Wall Street Journal: Measuring the Right Event Metrics

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  • Events: How Mobile Engagement Data Creates New Opportunities

    Events: How Mobile Engagement Data Creates New Opportunities

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  • Increase Survey Completion Rates

    Increase Survey Completion Rates

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  • 5 Ways Event Performance Helps You Get Closer to Attendees26:23

    5 Ways Event Performance Helps You Get Closer to Attendees

    Until today, analytics delivered by most mobile app vendors help you better understand your attendees after the event. Wouldn't it be great to know their wants and needs during the event? And take act

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  • Using Data to take DoubleDutch on Tour to the Next Level

    Using Data to take DoubleDutch on Tour to the Next Level

    By: Victoria Makras and Lindsey Lyle, The DoubleDutch Events Team We just got home from back-to-back DoubleDutch on Tours in Amsterdam and London and it was quite the whirlwind. Now that the post...

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  • Ditch the Buzzwords: What the Hell is a Data-Driven Event and Why Does it Matter?

    Ditch the Buzzwords: What the Hell is a Data-Driven Event and Why Does it Matter?

    By: Elka Looks I don’t know about you, but I’m sick of reading articles replete with buzzwords demanding that we conduct data-driven business and make data-driven decisions and blend data-driven...

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  • How to Optimize Your Event with Data14:18

    How to Optimize Your Event with Data

    Industry thought leader, Lawrence Coburn, discusses how historically, there have been very few ways to track data from your event. Now, with advanced mobile technology, event professionals can use dat

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  • [Infographic] What Data Should Your Event App Give You?

    [Infographic] What Data Should Your Event App Give You?

      Post-event reports lacking real data to back you up? This infographic...

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  • My Event Tech Dream for 2014: Open and Free Data

    My Event Tech Dream for 2014: Open and Free Data

    by Lawrence Coburn, CEO and co-founder of DoubleDutch 2014 will be the most...

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  • Engagement: A New Metric to Demonstrate Event ROI

    Engagement: A New Metric to Demonstrate Event ROI

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  • A Practical Guide to Measuring Event Success

    A Practical Guide to Measuring Event Success

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