Live events are the ultimate convergence of the digital and physical worlds of marketing. Stop thinking about just the experience and start thinking about how you will orchestrate live events to accelerate business outcomes.
ICYMI: Top Takeaways From LIVE 2016
Last week, DoubleDutch celebrated the convergence of the physical and digital worlds of marketing at LIVE 2016. It was an opportunity for marketing and event professionals to come together and...
5 From LIVE: 5 Big Things from Lawrence Coburn’s CEO Keynote
Our CEO, Lawrence Coburn, kicked off LIVE 2016 with a vision for the future of Live Engagement Marketing and the convergence of the physical and digital worlds. At the heart of his presentation is...
The Ultimate Convergence of the Physical and Digital Worlds
Weighing in at $565B globally, live events are a powerhouse of an industry. With an expected growth rate of 44% in this decade alone, it seems everyone is stepping into the ring. But, few are taking
How SaaStr Built an Energized Community of Evangelists from Scratch
SaaStr began in 2012 as a simple attempt via a WordPress blog and a few answers on Quora, to help share Jason M. Lemkin’s learnings of going from $0 to $100m ARR with the next generation of great SaaS
Live Events and Content: The Perfect Pair
Live events play a huge role in engaging prospects at every stage of the customer journey—but marketers rarely consider that these events also serve as a wellspring of ideas and behavioral insights fr
Enhancing Educational Opportunities at Live Events
Education is a key component of many live events. In this session you will discover new ways to deliver resources and tools to enhance your attendee’s skills and abilities in an environment that encou
Collecting Audience Data at Live Events
Attendee engagement is paramount to a successful event. In this session, you will learn how to collect insights and improve your understanding of your attendees to further impact your business outcome
Empowering Your Sponsors and Exhibitors
Sponsorships are the financial backbone of many live events. In this session you will learn how to empower your sponsors and exhibitors to achieve and exceed their marketing and sales goals, resulting
Elevating Networking Opportunities at Your Events
A top reason for attending an event is to connect with likeminded individuals. In this session, you will learn how to empower attendees to make new connections and strengthen existing relationships to
Live Events are a Content Marketer’s Treasure Trove
How does a content marketing technology company run its own content marketing program? Very strategically. “Content is the foundation of our marketing strategy and our go-to-market strategy,” says...
How to Attend LIVE Like a Local
“One day, if I go to heaven…I’ll look around and say ‘It ain’t bad, but it ain’t San Francisco.’”- Herb Caen Caen’s words, spoken years ago, hold true today just as they did in their first...