Tine Thorsen, Global Head of Market Development, Corporate Customer segment of Zurich Insurance, shares how their mobile event app deployment started as a simple “go green” initiative, and evolved into a community engagement platform. She also shares highlights from their events; tips for smooth event app deployments, success-stories, and how their mobile event strategy is merging with their overall marketing strategy.
Can Event Apps Really Impact Your Business?
Zubin Bhettay (VP International, DoubleDutch) will host a roundtable discussion with three esteemed guests ...
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