Using Gamification to Incentivize Attendee Behavior

January 30, 2014
Gamification is more than a buzzword. As an event marketing strategy, gamification can massively increase attendee engagement and return on investment. Susi Holman, Senior User Experience Designer at Autodesk, demonstrates how her team was able to achieve key event goals by utilizing game mechanics during Autodesk University. For more information visit http://doubledutch.me Stay Connected with Us: http://twitter.com/doubledutch http://facebook.com/playdoubledutch http://www.linkedin.com/company/doubledutch https://plus.google.com/+DoubledutchMeTeam/
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