Charlie's focus is marketing strategy. She works with sales on event goals, pushes product to release new features in time for user conferences, and proves marketing’s impact on revenue. In this eBook, she's bringing you the greatest tips and tricks to becoming the next leader within your marketing organization.
DoubleDutch + Cadence
DoubleDutch Optimization Overview
The success of your events is far too important to leave up to chance, and the spend is too big to leave unjustified.
Running Smarter Marketing Campaigns with DoubleDutch
For years, marketers have looked at events as a single moment, but not anymore. Now, they are your biggest campaign of the year.
DoubleDutch Sales Concierge
DoubleDutch Personalization Overview
3 out of 4 marketers say personalized content has a high impact on engagement. What are you doing to personalize your event app?
DoubleDutch Engagement Overview
A quick guide on why attendee engagement is important in your event strategy
DoubleDutch for Leadership Meetings
DoubleDutch Salesforce CRM Integration
Live Events & Engagement Benchmark Report 2017
DoubleDutch + Messe Frankfurt: Customer Testimonial
DoubleDutch is awarding 4 customers with the #EventProf of the Quarter awards in 2016. We ambushed Chris Pendley at his Atlanta office to surprise him with his much deserved award. Watch to see how M
What is Live Engagement Marketing?
ICYMI: Top Takeaways From LIVE 2016
Last week, DoubleDutch celebrated the convergence of the physical and digital worlds of marketing at LIVE 2016. It was an opportunity for marketing and event professionals to come together and...
The Path to Marketing Enlightenment
How to Bridge the Physical and Digital Experiences at Live Events
In the age of mobile event apps, the physical event experience is often disconnected from the digital - even though we know the average attendee is glued to their smartphone. The problem? We’ve adop
Harness the Power of Live Engagement Data
You’ve experienced it first hand. The energy of a live event. The excitement is palpable, connections are formed, and deals are made. But... the way we approach events today is still analog — leaving
Content + Science = Live Engagement Results
Energizing Your Event: A Blueprint
The Missing Piece to Your Buyer's Journey
The Dawn of Live Engagement Marketing
Youâve experienced it first hand. The energy of a live event. The excitement is palpable, connections are formed, and deals are made. But... the way we approach events today is still analog â leav
Understanding the Current State of Events